Orange County Blockbuster & Special Events

Eatonville Rising: A Blockbuster Cultural Event
This project is funded in part by Orange County Government through the Arts & Cultural Affairs Program.

What is a Blockbuster Special Event?

Orange County’s Definition

Orange County Arts & Cultural Affairs defines a “Blockbuster Special Event” as an arts and cultural event that:

Sustains exceptional and widespread popularity and achieves enormous public participation

Results in regional, statewide, and national or international attendance of at least 50,000

Includes significant participation with local arts organizations, collaboration with and among local arts and culture providers

Is financially feasible, providing details of process, finances, and impact

Proposers must have a demonstrated background of successfully handling significant events

The Mission

The Blockbuster & Special Events Fund exists “to encourage marquee arts and cultural blockbuster events in Orange County” that drive tourism, economic development, and cultural excellence.

How Eatonville Rising Qualifies

Meeting Every Criterion

Exceptional Popularity & Public Participation

Six milestone events

spanning August-
September 2027

Projected 50,500+ total attendees across all events

Multi-generational programming appealing to diverse audiences

National significance
as America’s first Black
town celebration

Regional, National & International Attendance

Middle school competition drawing teams from across the United States

International academic conference attracting
scholars globally

Pan-African cultural
expo appealing to
diaspora communities

 Exhibition drawing art enthusiasts nationally

Heritage tourism attracting visitors from around the world

Local Arts Collaboration

Partnership with Orlando Science Center (Pompeii exhibition model guidance)

University partnerships including UCF venues
and programming

Local arts organizations throughout Central Florida

Community engagement
with Eatonville residents
and businesses

Financial Feasibility

$1.3 million Orange County commitment over three years

$600,000 confirmed matching funds from Finalis partnership

Additional sponsorships and partnerships in development

Detailed budget planning and financial projections

Proven revenue model based on 37 years of successful programming

Financial Feasibility

37 consecutive years of ZORA! Festival production

1+ million total attendees served over festival history

National recognition as cultural tourism leaders

Successful partnerships with major artists, scholars, and institutions

Track record of complex event management and execution

The Orange County Investment

$1.3 Million Over Three Years

Funding Structure:

FY25: $689,261 – Marketing, Cultural Heritage Tourism Experts

FY26: $450,935* – Marketing (contingent on performance)

FY27: $159,804* – Marketing (contingent on performance)

Years 2 and 3 funding contingent on event performance, reporting, compliance, and sufficient fund balances in the Blockbuster and Special Events fund.

Strategic Investment Areas

Year 1 (FY25) Focus:

Marketing and brand development for Eatonville Rising

Cultural heritage tourism expert consultation

Foundation building for 2027 milestone events

Community engagement and partnership development

Years 2-3 (FY26-27) Focus:

Event marketing and promotion

Visitor attraction and tourism development

Media campaigns and public relations

Legacy programming and documentation

Thank You, Orange County

Orange County’s $1.3 million investment in Eatonville Rising represents more than funding—it’s a partnership in preserving American history, celebrating cultural excellence, and building a more inclusive future.

Together, we are not just presenting events—we are creating legacy.